Instagram Analytics

Instagram is a great tool for brands to create a following. Much like Facebook, you post something in hopes that it will garner likes or followers. However, unlike Facebook, Instagram was born mobile first, and as such doesn’t have a desktop interface that allows crucial features such as analytics.

Here is where 3rd party apps come to the rescue! There are some web based sites/apps as well as mobile apps that allow users to get analytics on their Instagram accounts. Here are some free ones;




Simply Measured is a web based tool that provides insights into a few different social media platforms such as Twitter, Facebook, Vine, Google+ and of course Instagram. I opted for the free Instagram report and after allowing access to my Instagram profile, it spit out a 4 page report that was pretty informative. Here is a sample report from their website.

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While the report is great, it doesn’t let you drill down into specific photos. This is a great report to share with your marketing team on a weekly or monthly basis.





Iconosquare is a web based tool that allows you to view insights into your posts. A great feature of this tool is that you can view drill down into specific photos and see who like your posts. There is also overall statistics you can view on a rolling monthly basis.

One great feature of the tool is the Optimization section. It provides tips on how to improve the virality of you posts using hashtags, by showing what hashtags you routinely use versus what is popular on Instagram. This can give you a better idea on what hashtags to start including to get more exposure and followers on Instagram.



Those are the two tools I use to get better insights into Instagram accounts. There are more tools out there, some that charge and some that are free. I suggest giving these two tools a try first before shelling out any money.


Setting up the HP DeskJet 3054 J610a on a wireless network without WPS

A few years ago when I bought my Macbook Air at the Apple Store they were running a promotion for a free printer. So I opted for the HP DeskJet 3054 for free. I was able to easily connect the printer to the wireless network by using the CD-ROM disc that came with the printer, but after a few years and a few upgrades later (Mac OSX Lion and physical router), the printer would not connect to the wireless network.


The first problem was that I had to get a replacement wireless router from Verizon after my original one crapped out. I believe the printer had stored the wireless network information from the initial setup and could not find the network again. I suppose if I retained the name of the original network I wouldn’t have this problem, but I threw caution to the wind and went with a new network name.

Through my Google Kung Fu skills I tracked down information that allowed me to intermittently print wirelessly from my Macs. This involved disconnecting from the AP and connecting directly to the printer. I was fine doing this when I needed to print (not very often), but my wife had difficulty with this work around. Not to mention, I wasn’t able to use my HP ePrint iOS app to print from my iPhone.IMG_0226


I finally had enough this Sunday morning and decided to fix this issue once and for all. I conjured my my Google Kung Fu skills again and departed on the quest to fix this issue.

I found quite a lot of posts on the HP forums of people having this same problem. Posts from the HP employees were often to links that no longer existed or canned responses that didn’t do much. I tried all of the suggested tips with no results on all three Macs. I finally brought out my old PC laptop and downloaded the PC setup files.

Lo and behold, I went through the setup process on the PC and it configured the printer to connect to the wireless network that the PC was on. I immediately printed a Printer Status Report and it showed that the IP address was So I jumped on the Macs and added the printer manually using the IP address and was able to print test pages from each Mac. I started my iPhone app and was able to print from my iPhone again!

I posted my workaround on the HP forums, so hopefully others with this particular printer and a Mac could possibly borrow a PC to setup the printer on their wireless network.


Barnes and Noble Nook Simple Touch Reader – A delightful surprise

My wife and I went to Barnes and Noble (the only book store within a 20 mile radius btw) this weekend to pick up some physical books for our trip to Hawaii this week. I have already downloaded the Nook app on my iPhone and her iPad, but she was too worried to take the iPad to the beach for fear it would be stolen or damaged, and I didn’t want to use up all my batteries reading on my iPhone. She ended up getting 3 paperback books @ $15.00 a pop and I ended up getting a hardcover book that just came out. I total, we paid close to $100 for 4 books. Is it just me or have prices gone up? I was already irked that the book I wanted was only available in hard cover, which is hard to carry around and hard to read comfortably at the beach.


I had heard a few weeks before that B&N was rethinking their Nook line and possibly looking to partner with someone who would handle the hardware. Walking into the store, I also saw the “Sale” signs, but I didn’t think about getting a Nook, because whats the point of buying a tool that can only do one thing when you could have an iPad that did many.

When we got back home from our trip to the bookstore, I checked to see if the book I had bought was available as an eBook, and it was available for 1/4 the price. Then I checked to see if it was available at the library in eBook format, and it was. Then I checked to see how much the cheapest Nook was and it was currently on sale for $79 ( For almost the price of a hard cover book, I could buy an eReader. Then I did some Google searches for the Nook Simple Touch Reader (STR) and found that you could;

  • Root it and install apps on it – not really appealing for me because I would have my iPhone, but would have been appealing if I had bought books on Kindle, because you could download the Kindle app from the Google Play Store.
  • Sideload eBooks (ePub,Mobi,PDF) via a MicroSD card.

So now for the price of one hard cover book, I could buy the Nook STR and borrow the book I wanted to read from the public library, download eBooks and sideload them to the Nook STR and also access the books I had already purchased from B&N.

Then I checked the books my wife had bought, and bingo, those were available from the library as well. So now, she wants one as well, so I’ll be returning her books tomorrow and setting up her Nook with her books that she’ll be reading on the trip.

Price paid for physical books = $100
Price paid for (2) Nooks = $160

What that doesn’t count is the (2) 2GB Micro SD cards I purchased @ $6.00 each, and it doesn’t count the free books that I can sideload or borrow from the library.


Hosting multiple sites on MAMP

I’m currently hosting my OwnCloud instance on my MacBook Air that is running 24/7 at home connected to external drives ( so I can backup my personal files from my iPhone. I’ve also started doing some development work for side projects I’m working on and wanted to host a test server where I could run cron jobs and have unlimited storage.

So I reused a domain name I had registered and pointed it to my home server. I thought it would be as simple as putting in some new variables into the .conf file, but I ran into some difficulties and was discouraged at all the posts on the internet spewing the same information, I saw at least 10 posts that had the SAME EXACT information.

So I decided to make my own post to highlight the issues I ran into and how I solved them.

1) Edit the httpd.conf file in MAMP – the file should be located in /Applications/MAMP/conf/Apache/. I opened the file and found the section that read;

# Virtual hosts
#Include /Applications/MAMP/conf/apache/extra/httpd-vhosts.conf

And removed the “#” before the Include to enable this feature.

2) Edit the httpd-vhosts.conf file – the file should be located in /Applications/MAMP/conf/apache/extra/. I removed the “#” from the following line;

#NameVirtualHost *:80

The file contained 2 sample <VirtualHost> entries, so I uncommented them and reused them.

<VirtualHost *:80>
DocumentRoot "/Applications/MAMP/htdocs/"
<Directory "/Applications/MAMP/htdocs/">
Options Indexes FollowSymLinks
AllowOverride None

DocumentRoot "/Applications/MAMP/jaepaikme/"
<Directory "/Applications/MAMP/jaepaikme/">

3) Change the ports on MAMP to the default ports instead of the local ports that are used. The default port for Apache should be 80 and the default for MySQL should be 3306.

4) Save both the httpd.conf and the httpd-vhosts.conf file and restart both the Apache Server and the MySQL Server.

Now, your MAMP instance should be serving both websites. You can put in some test files into the document root and try to access them via the browser.

Hope this helps someone that was in the same situation as I was last night.

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